Necktie

Christian Dior|G. Fox & Company|House of Dior

ca. 1963 · silk · Costume Institute

With its narrow shape and "mod" dot print, this tie exemplifies 1960s men's neckwear. It is the label, however, that provides the most interesting perspective on the business of fashion in the 1950s and early 1960s. Christian Dior never designed menswear himself, but the success of his company relied in part upon his shrewd use of licensing agreements. Men's ties were among the first items Dior licensed. By the time Dior died in 1957, his name was associated with numerous luxury accessories, a fact that helped to maintain the viability of his company in the decades after his death. Many people who could not afford a Dior gown could purchase smaller luxury items made under the Dior name, such as this tie.

Artist

Christian Dior|G. Fox & Company|House of Dior

Date

ca. 1963

Medium

silk

Culture

American

Department

Costume Institute

Credit line

Brooklyn Museum Costume Collection at The Metropolitan Museum of Art, Gift of the Brooklyn Museum, 2009; Gift of Mrs. Richard Koopman, 1971