Poster advertising C. Bechstein Pianos

Louis John Rhead

ca. 1896 · Color lithograph · Drawings and Prints

Poster advertising C. Bechstein Pianos — Louis John Rhead

Rhead's advertisement for C. Bechstein pianos exemplifies the artist's art nouveau style, defined by flat planes of unmodulated color punctuated by fine details. It features a woman wearing a laurel crown playing a piano emblazoned with the advertiser's name as a choir of winged angels hovers above, invoking associations between music and Greek mythology that are part of a long artistic tradition in the West. A text box at lower right that lists the company's royal patrons attests to Bechstein's popularity among the court and upper class clients in Europe in the 1890s.

Artist
Louis John Rhead
Date
ca. 1896
Medium
Color lithograph
Department
Drawings and Prints
Credit line
Leonard A. Lauder Collection of American Posters, Gift of Leonard A. Lauder, 2021