Trade card for Frazer, Army Printer, Stationer and Bookbinder

Jean La Rocque|Gaetano Brunetti

1736 · Engraving · Drawings and Prints

Trade card for Frazer, Army Printer, Stationer and Bookbinder — Jean La Rocque|Gaetano Brunetti

This object is housed in an album of British trade cards from the collections of Bella C. Landauer, Ambrose Heal, and others. The term “trade card” is of nineteenth-century origin and refers to a card that advertises the services of an individual or business. Eighteenth-century trade cards were often printed on thin sheets of paper and referred to as “tradesmen’s cards,” “tradesmen’s bills,” or “shopkeeper’s bills.” During the Victorian era, trade cards were often reinforced on pasteboard and closely resemble business cards today.

Artist
Jean La Rocque|Gaetano Brunetti
Date
1736
Medium
Engraving
Department
Drawings and Prints
Credit line
Gift of Harvey Smith, 1976